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Edith Moricz, Founder of FastTrack2YrDreamJob 🚀💼coaching program~LinkedIn’s #1 Career Coach 2017 (Boston, MA)

by Wayne Johnson, Sr. Virtual Project Manager & Intercultural Specialist

https://www.linkedin.com/in/waynekjohnson/

Wayne Johnson is Sr. Virtual Project Manager, Intercultural Specialist, and Curriculum Design Expert with Advanced Automation Corporation based in Barrington, Rhode Island.

He lived, conducted research and worked in Asia for 14 years

He studied and conducted research in Western Europe, in addition to working and conducting research in Eastern Europe before and after the fall of the Berlin Wall.

While Springtime is usually a time for hope, renewal, and strength, the Spring of 2020 has put those qualities to an extreme test as record numbers of Americans are losing their jobs. Today, we talk to Edith Moricz, an expert job coach, who shares her strategies for job searching in the Covid-19 landscape.

 

IN THE SPOTLIGHT INTERVIEW

WJ: When we met ten years ago, you were Director of Development and Marketing at a non-profit organization in Cambridge, Massachusetts.

Since then, you have launched a successful career coaching company. With so many people struggling to manage the challenges brought on by this crisis, what are the top things you recommend to professionals to quickly adapt and thrive in this environment, and even land their dream job?

EM:

Successful job searching has a few core components, even more so in these recent weeks: branding, narrative, job search schedule, and positioning. I work with clients daily on these components.

Based on my career path, my ability to quickly redefine my schedule and focus on targeting core online and offline activities led to my own success story.

I share each of these immediately actionable strategies and customize them with every client, step-by-step, and they achieve tangible results. All of my strategies are designed to be implemented online first, in the interest of immediacy, so they can genuinely and positively leverage the silver linings in social distancing.

 

WJ: As a private career coach, you launched Fasttrack2YrDreamJob almost five years ago, providing coaching support to individuals, remotely, by phone and video. You were named #1 Career Coach in 2017 by LinkedIn.

How is Fasttrack2YrDreamJob assisting professionals with their job search within the current climate?

EM:

Since the Covid-19 pandemic started, I’ve offered complimentary 15-minute phone coaching consultations with three actionable strategies that can be implemented immediately toward landing a dream job. My comprehensive coaching program is usually five weeks; however, I now offer an abbreviated coaching program for three weeks. This program entails a one-day, executive-level coaching session that provides supplementary coaching calls over the following three-week period. I offer flexible payment plans and special rates to accommodate the diverse needs of professionals in transition during these changing times.

 

WJ: What should professionals who are looking for new employment, be doing while in isolation?

EM:

I think professionals in job transition need to focus on three things:

  • Maximizing their online branding;
  • Designing their efficient, effective job search schedule, and;
  • Highlighting their impact on organizations.

 

WJ: How can your clients best work on their branding in these times?

EM:

LinkedIn needs to be a significant part of their branding and success story. My program addresses core beliefs and problem-solving skills in detail, along with immediate strategies for seeing results as quickly as is possible. It is essential for professionals in a job transition period to use this time to do two key activities proactively:

  1. Re-evaluate your core beliefs about your life and career path, as well as your most significant skill sets
  2. Focus on 3-5 ways that you see gaps and resolve problems, both as an organization and as an individual.

 

WJ: As many of us are transitioning from brick and mortar to working remotely from our homes, our performance is now the only aspect of work that is important. What questions should professionals be asking of themselves in this transition process when looking for a new job? 

EM:

First, I think of these essential three questions:

  • What productivity goals are we setting for ourselves daily?
  • Using SMART goals (Specific, Measurable, Achievable, Realistic, and Timely), are we maximizing our value added based on our skills and experience?
  • Are we balancing our creative thinking with our strategic planning?

My own approach is to equate my productivity to 3-5 deadline-driven deliverables per day. There is a big difference between task-oriented work and work that adds substantially toward a more significant—deadline-driven—l goal. Most professionals have deadlines for deliverables for an external or internal client. There are also deadlines for increasing or modifying efficiencies in our workflow. There is also a new benchmark, content creation, which is mostly online and can be almost entirely leveraged through LinkedIn—in addition to other social media sites, such as Twitter, Instagram, Pinterest, and Facebook.

The final component, and an essential one, is how we are maximizing our creative talent each day. I firmly believe that it feeds our productivity. In any given week, productivity is measured by how significantly quantitatively and qualitatively we are moving toward adding value as professionals to our organization and our community.

As an example, I define productivity as both working on my coaching program as well as in my program. On it means updating my processes, creating more efficiencies and enhancements to improve the work I do. It means providing support for my clients across the board. Essentially, each client is at a different stage of the program, so there are distinct deliverables each week. My basic rule of thumb, with few exceptions, is to divide my day and week into parts—morning and evening are a combination of physical, mental wellness, and creativity. These pieces help me maximize my value-added.

My productivity is measured by the quality of the deliverable that I provide each client each week. I then switch to either content creation /branding or industry research. Among my industry experts or tools for insightful knowledge are the Wall Street Journal, New York Times, LinkedIn, Entrepreneur magazine, and Forbes, in addition to research that I follow on the critical topics of interest to me within the investment industry, philanthropy and coaching industries.

Second, how are we creating efficiencies and or opportunity, that, perhaps, didn’t exist before?

Brainstorming and creative thinking are more essential now than ever before. 

Sharing ideas, knowledge, and bouncing around ideas are among the many ways to consider what’s not working with existing processes or products or services and how improvements can be made by leveraging skills, talents that come naturally to our team members or us. In other words, what are a few skills or areas of expertise that can be applied to the existing problems, or problems that your clients or the community will be facing and how can you initially test your ideas/solutions out while being efficient in the process? It may start initially with a list of customer problems that you focus on or bottlenecks in the existing process. When we put our heads together and combine our passions, inspiration to do good, and skills that come quickly to us, making a difference AND an impact flow freely. It also taps into our creativity.

I used this same thinking process when I launched RocketYourNonProfit.co fundraising coaching program. I did the same with BeyondSuccessOnlinebyEdith.com blog that I created in 2009.

Third, how are we each sharing and highlighting our impact on our organization’s goals or our impact on our talents, skills, passion, and expertise?

LinkedIn is the critical online professional platform for showing the big picture. LinkedIn shows our 30k foot summary. In other words, if you summarize your expertise, experiences, it expresses the top 3-5 problems you have solved, over your career, for organizations or individuals. When concisely described, your LinkedIn profile should showcase your skills, expertise in a way that entices professionals to keep reading about your accomplishments.

For my LinkedIn profile, I highlight my recognition from LinkedIn, my career coaching brand, and distinct credentials that support my work. In the body of my LinkedIn summary, the About section, I focus on my relationship management/leadership experiences in the financial services, fundraising, and academic industries.

 

WJ: Switching gears in the current pandemic and following up more on the evolution from working in corporate locations to working out of an office environment, what do people need to learn about working remotely?

EM:

Remote working is a cultural shift in everyone’s mindset. In its purest form it is called a ResultsOnly Work Environment (ROWE) culture, gorowe.com. In a ROWE, both employers and employees need to realize that work is a VERB, not a noun. Work is what you do, and success is based on your results. Again, this is a paradigm shift about what is “work” and what is “success”. For many, it is a fundamental change in approach or underlying assumptions. The gossip in the office should never evaluate successful work within any organization with statements like “what time did Siena come in today” and “how long did she stay at the office”. Work is evaluated by results—period. This pandemic has shown many of us that irrefutable positive results are achieved while not actually in the office. These times have displayed that the old notion of you need to be in your office, to be working, are long gone. 

In a ROWE, if organizations and staff set up clear goals, timelines, and metrics, they can work wherever they want, whenever they want, if the work is getting done! ROWE results-based organizations give employees greater ownership, and in these situations, productivity increases—a lot! Again, ROWE is a cultural shift, and one of the only good things that has come out of the pandemic.

 

WJ: What has career coaching been like given social distancing, and given the remote nature of the process you’ve designed?

EM:

Basically, I zero in on how to position each individual’s talents, skills, passions, and career paths using only remote access technology. This has been an integral part of my custom program since day one in 2015. For that reason, how I coach each client through Fasttrack2YrDreamJob is to seamlessly dovetail the client’s job transition in light of the current environment. With my five years of invaluable experience in remote coaching processes, after success as a leader in other fields, I have been able to continue to leverage the platform of remote accessibility to continue maximizing the opportunities for clients that match their aspirations and talents.

 

WJ: Edith, you began your career as a financial advisor, then a fundraiser, then a turn in academia, followed by leading as Director of Development and Marketing at a non-profit organization in Cambridge, Massachusetts. How did this path prepare you to transition to Fasttrack2YrDreamJob and using your tools and techniques to aid others?

EM:

My 25-year career path—in several organizations and, now, privately—includes financial advising, charitable fundraising, academia, and coaching. My fundraising workshops led to my partnering with several non-profits in Massachusetts, leading workforce development workshops with diverse audiences throughout the year. Most notably, I’ve been partnering with the Professional Development Collaborative, Inc. pdcboston.org, where I have been leading fundraising workshops for seven consecutive years.

 

WJ: Great! You were named #1 Career Coach in 2017 by LinkedIn. How do you feel about your current situation?

EM:

I am immensely “inspired” by each of my clients’ life stories, and I am passionate about being a part of their journeys to achieve career and personal success and impact the community and organizations that value their talent and expertise. I’m very excited and humbled that my mission to help talented, motivated professionals has supported so many professionals nationwide and helped them land their dream job.

My primary goal is to ensure that those in job transition can avoid the enormous frustrations, disappointments, and stresses that I went through historically, in my own career searches. My greatest joy is receiving that phone call from my clients, and hearing:

I accepted the job offer for my dream job—I’m ecstatic.

 

WJ: Through our collaborations, you have consistently focused on believing in the full potential of each individual. Can you tell us about that and the influence it has had on your customized coaching programs?

EM:

Thank you for recognizing that, Wayne. My coaching program’s success is based heavily on the value each person puts on their individual work and life experiences. My clients need to accurately convey their belief in this value, verbally and in writing, before, during, and after interviews. I emphasize this philosophy throughout the program.

The most notable lesson I learned from my job transitions has been the critical ways that talented, motivated professionals impact organizations and the community as a whole. In fact, I can’t emphasize this concept enough with my clients. This is a central theme in my coaching program.

 

WJ: How can interested professionals contact you?

EM:

LinkedIn.com/in/edithmoriczmba or 617-755-1772 or info@rocketyournonprofit.co

 

Angela Giles, Business Coach | Social Media & Marketing Expert | Speaker | Author (Boulder City, Nevada)

Angela Giles is a self-made businesswoman, author, speaker and consultant leading people to their path to success. She is one of the most sought-after business coaches for lead generation on the West Coast.

As co-founder of YES! MethodTM, Angela offers her clients a dynamic program that is based on simple secrets for BIG results. She is committed to helping independent entrepreneurs, business owners and professionals accelerate their business profits and increase their bottom line. Since launching YES! MethodTM, she has helped her clients to achieve 6-figure launches and go from making mediocre sales to effortlessly generating $32,000 within a 6-week period.

Angela has a solid 17-year background with proven performance in business coaching and marketing. She also holds a bachelor degree in political science. It is this combination that has helped to develop her entirely unique and highly successful approach to analyzing consumer behavior and staying on top of an ever-changing industry.

She is a regular speaker on the topic of influential communication and marketing and her book From Mind to Mouth walks readers through the essentials of communicating effectively with anybody, anywhere— as this is the key (and often missing) ingredient when it comes to closing a sale.

Angela offers private business coaching and consulting, as well as select advertising services to a limited number of clients per year. Her passion is helping people significantly increase their revenue through added traffic, subscribers, clients, affiliates, lucrative strategic alliances and targeted media attention. See some of her testimonials at https://angelagiles.com/testimonials.

You are welcome to get in touch with Angela at angela@angelagiles.com

Specialties: Marketing, Lead Generation, Social Media Marketing, Sales Strategy, Advertising, Media, Coaching, Consulting, Training, Speaking, Success, Entrepreneur, Public Relations

 

IN THE SPOTLIGHT INTERVIEW

 

BSO : Since our interview years ago, please share with us ways in which you’ve 1) challenged yourself and 2) grown, personally AND professionally.

 

AG:

I have started doing some more speaking and using a new time management system.  I use timer and set it for 25 mins. I then focus entirely on one task with no distractions for 25 mins!  I only do 8 of these a day! It has been super effective for me to get things done.

 

BSO : With what you’ve learned about yourself and all that you’ve achieved, what are 3 pieces of advice you’d give your younger self ?

AG: 

Dont take yourself so seriously.

Save money every month for retirement.

Spend time with people you love.

 

BSO : That never ending ‘balance’ question (wellness, career and family). What’s your typical day look like ? 

AG:

Really it goes back to the 25 minute segments I utilize.  I also make sure I get a good nights sleep. I also have really incorporated eating healthy organic foods.

 

BSO: To function at our highest level and to continue tapping into our creativity, Weekends should be restorative, physically and mentally. What does yours look like ?

AG:

To be quite frank, I spend Saturday doing all the little things that didn’t get done during the week.  My husband and I have a date night every weekend. We have been married 21 years and it has kept our relationship strong.  Sunday is family and worship day.

 

BSO: Please share with us what we can look forward to in terms of projects you are working on or your next exciting venture.

AG:

I am building out my blogging more and developing a new course on how to actually make a SHIZZ ton of money selling an info product on line.

Nancy Boucher, Founder of Elegant Impressions Gifts |Collaborative Leader in Business Analysis & Resource Planning (Boston, MA)

 

IN THE SPOTLIGHT INTERVIEW

 

http://linkedin.com/in/nancy-boucher-32697874

 

 

BSO:  Tell us about the inception of your business, Elegant Impressions Gifts.

NB:
When I started my gift basket business (15 years ago), I had twin toddlers at home.
I left a successful career in Merchandising for an apparel company to take care of my infant twins.  That was a full-time job in itself, but I yearned for something to satisfy my creative and analytical instincts at the same time.  I considered various ideas that would allow me to run a business from home on my own schedule, so I could balance the needs of the business and those of my children.  A gift basket business was the perfect solution.
BSO: What was your typical day when you ran your business while your twins (now teenagers !) were toddlers ? 
NB:
When I ran my business while raising my twins, no two days were the same
Some days I would create new designs, order inventory, work on my website, fulfill orders, and a myriad of other things, typically while the children napped or after they went to bed at night.  I was fortunate to have my parents nearby, and they would often help with the kids if I had a lot of work to do on a particular day.
BSO: What are your ‘can’t live without’ apps?
NB:
I used MS Excel for countless purposes in my business.
 In my current role as Purchasing Director for the Carpionato Group, I use Optimum Control to manage our inventory.
I’ve used several other inventory management systems in restaurant settings, and I find this program is the best of the bunch.  It is very flexible, allowing me to analyze data in numerous ways, and it is set up very logically.  It was easy to learn and is efficient to manage the database.
BSO: What’s the best advice you’ve received as an entrepreneur?
NB:
The best advice I’ve received in my business life, not necessarily when I ran my business, is to not give away my power.
There are several books written on this topic, but all have essentially the same message: do not allow others to get into your head and affect your thinking in a negative way.
By doing so, you are giving away your power.
BSO: What was your strategy for building awareness of your business ?
NB:
The best thing I did to build awareness of my business was to form a chapter of Business Network International (BNI).  It took a couple of years of hard work to get the new chapter off the ground, but it paid off.  We built a coalition of like-minded business owners who helped each other grow their businesses through networking and referrals.
 I got a lot of business through this group, and I gave a lot as well.
Additionally, I built friendships that will last a lifetime.
BSO: What are your proudest achievements ?
NB:
Professionally, I’m proud to have been promoted to Director of Merchandising and Planning at the age of 26.  I ran a successful department of talented individuals, and we accomplished great things with limited tools available.  For example, we had no enterprise planning system, so I built a system from scratch in Excel, modeling a planning and allocation system I had used at a prior company.  We used this custom solution for years, very successfully.
Personally, I’m most proud of my children, who have grown into smart, caring, successful teenagers.
I’m also proud of the things I achieved while I was raising my children: I ran a successful business, started a chapter of BNI, returned to college to earn a second degree,   and ran a large school fundraiser for 7 consecutive years.
BSO: What are you currently reading ?
NB:
Getting Past No: Negotiating with Difficult People by William Ury
BSO: What are your most rewarding charitable involvements ?
NB:
My father-in-law died from ALS (commonly known as Lou Gehrig’s disease).
For five years after he passed, our family ran annual golf tournaments to raise money for ALS research.  It was a lot of work to put together a successful tournament year after year, but we always did, and we raised over $60,000.
BSO: Who has influenced you the most ?
NB:
I had a female boss many years ago when I first got into the apparel industry.  She was brilliant – she had such a mathematical mind, and she was really strong with computer systems.  She recognized my potential and took me under her wing. I learned so much from her, and she promoted me through the ranks as she progressed as well.  I have kept her in mind all these years, and use her example in whatever role I may be in at the time.
BSO: What’s your advice for starting a business ?
NB:
▪️Do you research.
▪️Have a plan.
▪️What are the realistic costs to get started?
▪️What is a realistic sales forecast?
▪️Assume your expenses will be higher than you think, and income lower than you think.
If you are prepared for that scenario, you will buy yourself time to get your business cranking.

Istvan Barath |Videographer |Freelancer|Networker (London, England)

 

IN THE SPOTLIGHT INTERVIEW

BSO: Tell us about your passion for personal branding.

IB:

I’m very business oriented. I would say, since my childhood, I had this inside me.  I was selling my old clothes and toys on a market. I visited many carboot sales hunting for deals, although I was about to start a lot of different types of businesses, but none of them worked out as working model.

Currently, I’m in the process of launching a video production company, also involved with a software development company, plus building my personal brand which is about giving value. Needless to say, the latter doesn’t make any money. I also have a full time job as a Bar Manager in central London. So my mind is quite busy !

BSO: There is no typical day in the life of an entrepreneur. Share with us your a.m. to p.m.

IB:

I wake up and take my little one to the nursery.  After,  I go to work from the morning till late night 3 times a week. The rest of the days,  I’m making videos, building relationships on mostly Linkedin, and also,  if I can,  I attend some meetups. I’m always searching for potential business opportunities and trends. It’s one of my biggest passions.

BSO: What are your ‘can’t live without’ software applications?

IB:

Obviously, it’s Linkedin ! Otherwise,  I’m also a crazy fan of Workapp but I like to make notes about my thoughts so any sort of application allowing me to do that I’m a fan of !

BSO: What was the best advice you received when you started your business?

IB:

Have some money on the side, never be on the edge, and always be prepared.

BSO: What has been your strategy for building awareness of your business?

IB:

Buiding awareness is not easy although if you engage with the right people, its certainly possible, so my advice is to be loyal to your community and engage. Building relationships is what matters in the long term. Always see the bigger picture.

 

BSO: What are your proudest achievements, professional & personal?

IB:

My daughter definitely.

Professionally , I have always been trying to be the best on anything I was doing. I received employee of the month award and, another time, a trip to Holland with all the expenses paid as a nomination for my hard work. Also,  I built a community on Linkedin nearly 8000 people in a matter of months, influencing quite a lot of people as I share my story of how to move to a new country and all the struggles I went through. I became a storyteller suddenly. I’m quite proud of my mindset change. My video creation skills have improved considerably. 3months ago, I didn’t even know what acmirrorless camera is !

BSO: What are you currently reading?

IB:

There are some ebooks I’m reading normally. Currently, I’m listening to podcasts instead.  I like Jay Shetty and Gary Vaynerchuk

BSO: What are your most rewarding charitable involvements?

IB:

I haven’t had a chance to get involved in any big charity yet, but my aim is to help the homeless people and families in Hungary.

BSO: Who has influenced your career the most? 

IB:

I found Shane Wallace, founder of Workapp, really influential, as well, as Cory Warfield,  the founder of Shedwool.

BSO: What is your advice for starting a business?

IB:

Find the right people with the right mindset.

Have enough cash to start.

Execute, test, test and improve.

Most importantly, have a plan and stick to it. Never lose focus and you will be successful.

Thank you very much!

Erika T. Montgomery, CEO Three Girls Media, Inc.

Erika T. Montgomery, CEO Three Girls Media, Inc.

BSO : Since our interview years ago, please share with us ways in which you’ve 1) challenged yourself and 2) grown, personally AND professionally.

ETM : Professionally, I’ve continued to grow and revise my business over the last several years. Three Girls Media (www.ThreeGirlsMedia.com) has now expanded to include working with mid-size businesses, and has put a greater focus on our content marketing services including:

 

  • Social Media Management
  • Social Media Advertising
  • Blogging for Businesses
  • Email Marketing and Newsletter
  • Custom Graphics
  • Custom Videos

Our client base is growing rapidly and so is our team of Marketing & PR Specialists.

I’ve also started a micro-podcast, Two Minute Marketing Tips, which is available under my name, Erika Taylor Montgomery, on the Chirp app (on iOs) as well as on the Three Girls Media blog (www.ThreeGirlsMedia.com/blog).

Personally, I made a life-changing decision to leave Silicon Valley where I was raised and started my business. I relocated to the greater Seattle area, purchased some acreage and built a custom home with my husband. We’ve had a lot of fun and taken great pride in landscaping, building a veggie garden, raising chickens and enjoying a more rural lifestyle.

 BSO : With what you’ve learned about yourself and all that you’ve achieved, what are 3 pieces of advice you’d give your younger self?

ETM : The three pieces of advice I’d give younger myself are:

  • It’s okay to delegate. I’m a perfectionist at heart and it’s taken me many years to be able to let go and ask for help.
  • It’s okay to say no. There are only so many hours in the day and only so much of me to go around. It’s perfectly fine to turn down favors people ask of you, or work-related events if you don’t have the time or they won’t forward your business.
  • Don’t take things too seriously. There are very few obstacles that can’t be overcome, so laugh off what you can, and pick yourself up, dust yourself off and keep on pushing ahead no matter what.

    BSO : That never ending ‘balance’ question (wellness, career and family). What’s your typical day look like? Or share with us a sample of 2 days.

ETM : My morning always starts with greeting my husband and 4-footed bestie, Effy, a pug/chihuahua mix that is also Three Girls Media’s Office Greeter. That’s shortly followed by a trip to the kitchen to grab some coffee and a simple breakfast that I can easily eat while I’m at my computer.

My days are spent in meetings with staff and customers, holding consultations with potential clients, editing materials my team has produced for each of the clients they manage, and attending events such as Chamber of Commerce luncheons or speaking engagements where I’ve been invited to talk.

I try to always end my workday between 6pm – 6:30pm so I can spend the evening with my husband. We enjoy having dinner together and watching some TV before bed.

 BSO : To function at our highest level and to continue tapping into our creativity, Weekends should be restorative, physically and mentally. What do yours look like?

ETM : I’m a serious home cook so I enjoy making new recipes on the weekends, as well as spending time with my dog and chickens. Depending on the time of year, I also love hanging out in my garden picking organic blueberries and blackberries that I make into pies and other baked goods or homemade jam. I also love planting and picking veggies in my extensive vegetable garden. I’m an admitted TV junkie as well, so there’s usually some binge watching happening on weekends too.

BSO : Please share with us what we can look forward to in terms of projects you are working on or your next exciting venture. 

ETM : I’m excited to announce I’m working on a new book, “Content Marketing Success! 52 Weeks of Actionable Activities You Can Do for a Killer Year of Content Marketing.” It will be published in 2019.

 

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