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Archive for the ‘Digital marketing’ Category

Angela Giles, Business Coach | Social Media & Marketing Expert | Speaker | Author (Boulder City, Nevada)

Angela Giles is a self-made businesswoman, author, speaker and consultant leading people to their path to success. She is one of the most sought-after business coaches for lead generation on the West Coast.

As co-founder of YES! MethodTM, Angela offers her clients a dynamic program that is based on simple secrets for BIG results. She is committed to helping independent entrepreneurs, business owners and professionals accelerate their business profits and increase their bottom line. Since launching YES! MethodTM, she has helped her clients to achieve 6-figure launches and go from making mediocre sales to effortlessly generating $32,000 within a 6-week period.

Angela has a solid 17-year background with proven performance in business coaching and marketing. She also holds a bachelor degree in political science. It is this combination that has helped to develop her entirely unique and highly successful approach to analyzing consumer behavior and staying on top of an ever-changing industry.

She is a regular speaker on the topic of influential communication and marketing and her book From Mind to Mouth walks readers through the essentials of communicating effectively with anybody, anywhere— as this is the key (and often missing) ingredient when it comes to closing a sale.

Angela offers private business coaching and consulting, as well as select advertising services to a limited number of clients per year. Her passion is helping people significantly increase their revenue through added traffic, subscribers, clients, affiliates, lucrative strategic alliances and targeted media attention. See some of her testimonials at https://angelagiles.com/testimonials.

You are welcome to get in touch with Angela at angela@angelagiles.com

Specialties: Marketing, Lead Generation, Social Media Marketing, Sales Strategy, Advertising, Media, Coaching, Consulting, Training, Speaking, Success, Entrepreneur, Public Relations

 

IN THE SPOTLIGHT INTERVIEW

 

BSO : Since our interview years ago, please share with us ways in which you’ve 1) challenged yourself and 2) grown, personally AND professionally.

 

AG:

I have started doing some more speaking and using a new time management system.  I use timer and set it for 25 mins. I then focus entirely on one task with no distractions for 25 mins!  I only do 8 of these a day! It has been super effective for me to get things done.

 

BSO : With what you’ve learned about yourself and all that you’ve achieved, what are 3 pieces of advice you’d give your younger self ?

AG: 

Dont take yourself so seriously.

Save money every month for retirement.

Spend time with people you love.

 

BSO : That never ending ‘balance’ question (wellness, career and family). What’s your typical day look like ? 

AG:

Really it goes back to the 25 minute segments I utilize.  I also make sure I get a good nights sleep. I also have really incorporated eating healthy organic foods.

 

BSO: To function at our highest level and to continue tapping into our creativity, Weekends should be restorative, physically and mentally. What does yours look like ?

AG:

To be quite frank, I spend Saturday doing all the little things that didn’t get done during the week.  My husband and I have a date night every weekend. We have been married 21 years and it has kept our relationship strong.  Sunday is family and worship day.

 

BSO: Please share with us what we can look forward to in terms of projects you are working on or your next exciting venture.

AG:

I am building out my blogging more and developing a new course on how to actually make a SHIZZ ton of money selling an info product on line.

Quentin Allums, TEDx Speaker |CEO, Urban Misfit Ventures | Video Storytelling (Milwaukee, Wisconsin)

 

Quentin Allums is a speaker, community builder, as well as the CEO of Urban Misfit Ventures, a fast growing startup based out of Milwaukee (www.urbanmisfitventures.com). He has amassed over 10 million views on LinkedIn content and was one of the first video creators on the platform. He’s spoken at events such as VidCon, TEDx, and is an upcoming speaking at Inbound 2019.

IN THE SPOTLIGHT INTERVIEW

 

BSO: Tell us about the inception of your business.

QA:

I was at a point in my entrepreneurial career where I finally found something that was working after failing so many times before.

I had just gone into a large organization to do a training on personal branding for their executives and I had a handful of retainer clients. But I had an idea for another company. Something that excited me. Because I was tired of doing “work”. I wanted to have fun. I wanted to impact people. And do it alongside people that I cared about.

It’s kind of a crazy story honestly, but it goes back to college.

Izzy was one of my first friends in college. He was the reason I got into marketing in the first place. I remember there was an internship, that I really wanted, but was WAY underqualified for. I applied and didn’t hear anything back. Izzy went to a networking event and ran into a person that would later be my boss. Izzy went to bat for me. And I got an email to meet the next day.

I got the job.

Izzy also introduced me to a guy that was crushing it on Instagram, Optic.Legacy

Six years later,  I met him. His name is Brema, and we met through a group that was trying to do something similar (at least at the time that we started) as my company now. They ended up kicking myself and Brema out of the group for creative differences. I hired Brema to shoot video for that personal branding training that I had mentioned above. I loved his work.

And Eric, I met through Twitter. I reached out to get coffee because he was in Milwaukee and did great work. We talked about everything and it blew my mind that this guy didn’t see the talent and potential that I saw in him almost immediately. I pushed him to jump on LinkedIn. And at the time I had convinced a lot of people to do so (and most of them quit). Eric created for 90 days straight. Which impressed me. We started a YouTube channel together. That wasn’t enough so I asked him to start a company. This company.

We hired Brema to do our inital photo shoot. He liked what we were doing so he asked to join. And then Izzy, my old college roommate, was transitioning from a previous role as Director of Corporate Sponsorships. He joined.

The company has morphed and pivoted but that was our inception. And it’s grown faster than any of us ever expected.

BSO: There is no typical day in the life of an entrepreneur. Share with us your a.m. to p.m.

QA:

I’m typically up by 5am. I work best in the morning and late in the evenings. I listen to an e-book or my meditation app on my walk into the office. My dog is usually always with me as well.

I like to work alone for the first few hours of my day, so that’s usually in the office or just at my place. I usually focus on my major task of the day during this time.

We have a daily team meeting every morning at 10am. From there all structure goes out of the door for me. Meetings, calls, content, strategy, hires, emails, putting out a fire, more meetings, meeting with our business coach, client meetings when I am needed, etc. I lift every other day at 2pm as well. And my evenings, I am either with my girlfriend, at an event, speaking, or doing research on the e-sports industry (or just playing video games).

BSO: What are your ‘can’t live without’ software applications?

QA:

Google Calendar is all I need. To-Do-ist is also pretty rad. And my personal assistant. I would be lost without my personal assistant haha.

BSO: What was the best advice you received when you started your business ?

QA:

You don’t have a business until you sell something.

 

BSO: What has been your strategy for building awareness of your business ?

QA:

    1. Building a community.
    2. Bringing constant value
    3. Crafting a story that is about our followers and the lifestyle. It’s not about us.

BSO: What are your proudest achievements, professional & personal ?

QA:

Honestly, I feel like I am just getting started. I still have so much that I want to accomplish. It still shocks me every day that we employ people. We have changed lives and I will never take that for granted.

I’m proud of how far I’ve come. TEDx was awesome. VidCon was awesome. I’m excited to speak at Inbound 2019 in a month. I love the impact that we’ve been able to have on our clients.

BSO: What are you currently reading ?

QA:

    1. The Strategies of War
    2. This Is Not a T-Shirt: A Brand, a Culture, a Community–a Life in Streetwear

 

BSO: What are your most rewarding charitable involvements?

QA:

The community that we are building. Honestly, it is just the beginning but seeing people achieve their dreams is more fullfilling that achieving my own sometimes.

 

BSO: Who has influenced your career the most? 

    1. My friend Kendrick, who is the reason that I got into video. He also helped me out a ton when I launched my first venture.
    2. Izzy for pushing me towards marketing & showing me that age is just a number.
    3. Brittany Krystle has impacted me a lot when it comes to my personal branding ideology. She also is a main reason why I continued to speak after performing poorly.
    4. My mother.
    5. Kobe Bryant. For showing me that it’s okay to be “competitive”. And that you need to lean into who you are, it doesn’t matter what works for other people.
    6. Sophia Amoruso for showing me that being different is better than being better.
    7. Jason Silva, who is by far my biggest content inspiration.
    8. Jackie Hermes, who is now a client. But she was the second boss that I had in the marketing field. She taught me a lot. She still teaches me a lot and I hope I do as well in return.

 

BSO: What is your advice for starting a business?

QA:

Don’t listen (too much) to people giving advice.

Find what works for you.

You could read a million books and listen to a million podcasts. But at the end of the day you have to DO something.

Test. Try. Fail. Find something that works and lean into it. Again, you don’t have a business until you sell something. Go sell.

Sanjay Shah, Director of Visionary Digital Studios Ltd. (Brisbane, Australia)

IN THE SPOTLIGHT INTERVIEW

BSO: Since our interview years ago, please share with us ways in which you’ve 1) challenged yourself and 2) grown, personally AND professionally.

SS:

Evolution and growth are always at the top of my mind, both as an individual and as a business (www.visionarydigitalstudios.com) (http://linkedin.com/in/visionarysanjayshah).

For me personally, one important change has been spending more time with people who I can learn from. I’ve joined a high-level Mastermind to make sure I’m mentored by people who are well ahead of me on the journey. Being in a Mastermind also ensures that I’m always surrounded by other CEOs with big ambition.

This keeps me motivated, keeps the fire burning.

In business, Visionary’s target market has switched to more high profile CEOs and bigger companies. This keeps our whole team challenged, always reaching up, always evolving to compete on a higher level. It also has the knock-on effect of consistently bringing successful people into our network, so we can share ideas and share more success with them as the relationship builds.

My recent epiphany – the growth curve will never stop.

We’ll always be reaching up to bigger deals, more challenging opportunities, delivering more value, working with more successful people.

Growth & Evolution IS the game …

BSO: With what you’ve learned about yourself and all that you’ve achieved, what are 3 pieces of advice you’d give your younger self ?

SS:

  • A natural part of all evolution is pain. Get used to the pain of building a business, learn to enjoy it, embrace it, and know that every time you endure it, the glory you get in return is always worth it.
  • The viewpoints of the majority of society are designed for people who want to live ordinary lives. That’s fine, no problems with that. But if you want to live your dreams, then you’ll have to think differently, and you’ll have to be comfortable with being very different from the norm.
  • Understand that if you’re putting in the HARD work, if your exposing yourself to the right training, and if you’re spending time with the right people – with patience, the results are pretty much guaranteed.

BSO: That never ending ‘balance’ question (wellness, career and family). What’s your typical day look like ? Or share with us a sample of 2 days.

SS:

I think there is no such thing as work-life balance for entrepreneurs!

Entrepreneurship is a lifestyle.

It doesn’t mean you can’t have family & friends, rest periods, and time to live your wildest dreams imaginable …

But all of those things should be correlated to your business.

So it means spending more time with family & friends that inspire your mission, scheduling deep rest to ensure you can bring your best self to your work, and consistently living your dreams to keep the fire burning for your business …

The way this plays out for me : I’m usually working 5:30am – 8pm, 5 days a week, plus plenty of hours on the weekend. However, I’ll factor in exercise designed to power my work day, spend time every day with people who inspire me and consuming content that makes me a better Director.

And it’s mandatory for me to live right on the ocean in a beautiful apartment, just to make sure the struggles are always worth it!

But to me … it’s all categorised as “work”. Everything in the day is designed to power the vision of the company in some way.

BSO: To function at our highest level and to continue tapping into our creativity, Weekends should be restorative, physically and mentally. What does yours look like ?

SS:

Hahaha this question makes me feel guilty …

I work all day Saturday and most of Sunday morning.

But I’ll always fit in some Crossfit training, some beach time, and usually a party or a concert to keep life exciting.  Sunday afternoons are spent in nature, usually alone. Deep rest … to prepare mentally for another big week ahead.

BSO: Please share with us what we can look forward to in terms of projects you are working on or your next exciting venture.

SS:

As entrepreneurs, we all want to start new ventures every day, and we find it hard to control ourselves!

But I’m a firm believer in focus.

If you have limited work hours each week – I think all your energy should be focussed into one single venture.

So, for Visionary Digital Studios, we’re sticking to our core product – Animated Marketing Videos for leading tech companies. However, we’re expanding that product to include options to use the videos to attract leads and scale business results.

So we’re now strategising Websites, Facebook Ads and Google Ads for our video clients, all based around the videos we have produced for them.

These Digital Marketing services are a competitive space to be in.

But it’s really exciting for us, because we are one of very few video agencies worldwide who can also offer these extra services, and do it well.

Lots of work on the horizon …But loving every step of the evolution & growth.

http://linkedin.com/in/visionarysanjayshah

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