This book addresses a single question: Can a good company become a great company, and if so, how? Based on a five year research project comparing teams that made a leap to those that did not, Good to Great shows that greatness is not primarily a function of circumstance; but largely a matter of conscious choice and discipline. This book discusses concepts like Level 5 Leadership, First Who (first get the right people on the bus, then figure out where to drive it), and the Flywheel.
“Because who doesn’t want to be great?” –Amy Cosper, Vice President/Editor in Chief of Entrepreneur Media Inc
*Book description taken from the personal website of Mr. Jim Collins